OUR ROLE

Art Direction
Copywriting

Animation
Project Management
Account Management

AIT

HIGH-TECH AT TOP SPEED

Listed as one of the fastest-growing private companies in the U.S. by Inc., technology and management consulting veterans AIT reached out to Big Day when they needed to sharpen their digital presence. We went deep into their business and developed a revamped look and feel, voice and tone, and streamlined approach to telling their story. The result? An online identity that demonstrates their strength, expertise, and cutting-edge offerings.

THE BIG OPPORTUNITY

Growing very quickly, AIT needed an online identity that better reflected their status as cutting-edge technologists and strategists. They needed a new corporate website and wanted to create new strategic landing pages to maximize soon-to-be-launched service offerings and paid media campaigns. Having long outgrown their existing web properties, their site navigation and overall structure needed to be drastically simplified, their content reimagined, and their entire look and feel brought forward to better broadcast their brand promise and drive potential clients to call their sales team.

DEFYING ORDINARY

We became experts in their business and strategically reimagined their entire site structure without sacrificing the strength of their story. Entirely redoing their navigation, sharpening their visual identity, and clarifying their messaging gave them better visibility to educate and engage their clients. With a new look and feel, and voice and tone, they finally had the foundation to bring new services to market and the freedom to grow their successes exponentially.