Cooking Up Brand Awareness
After helping HexClad reposition their brand and define a new look and feel, it was time to get the word out in a big (day) way. They had never done a national broadcast commercial and asked us to take it on. Knowing that their product was completely unique to the category, we couldn’t wait. Oh, and did we mention that Gordon Ramsay was willing to be in the spot? Casting just got a little easier.